Venstar

Client Success

Success Story

BUILD VISIBILITY AND CREDIBILITY

Objectives:
Generate visibility and credibility for Venstar’s energy management solutions
Support Venstar’s Authorized Dealer Channel Marketing

Strategies:
Media relations focused on HVAC and select consumer press
Utilize bylined articles to create an authoritative voice
Awards program to create credibility for Venstar and its products
Utilize case studies to demonstrate product successes

Results:
Hundreds of clips every year in leading trade press
Company and product awards to build industry credibility and visibility
Case studies in leading telecom magazines and online

What Our Client Has To Say

“T&Co. is Venstar’s first PR agency.  Since we started working with Teri, Stacey and Michele in 2010, Venstar has had thousands of press hits in business, trade and consumer publications, including Consumer Reports, Popular Mechanics, and Computer America, as well as thousands of daily newspapers, TV news programs and radio shows.

The T&Co. team has helped Venstar gain visibility and credibility by reaching prospective business users of our Surveyor energy management system and commercial thermostats.  They have helped us create consumer market demand for our consumer thermostats, including the ColorTouch Wi-Fi thermostat. With their guidance and support from Austin Brooks of 981Media, we have also created a series of “how to” videos that help support both our end users, as well as our distributors, contractors and installers.

T&Co. has made a solid contribution to our marketing efforts.  They are loyal, reliable, professional and enthusiastic.  It is our pleasure to recommend T&Co.”

Steve Tudhope, Director of Marketing
Venstar Inc.

Services Provided
T&Co. provides PR services to Venstar Inc., a leading manufacturer of thermostats and energy management systems. For Venstar, T&Co. recently launched the new ColorTouch Connected thermostat, including a press release, product review program and video series. Venstar has been a T&Co. client since 2010.

Links
Press | Case Studies | Product Videos