Pedego is different because we put people first. The most important part of every Pedego is the person riding it. Producing great electric bikes is just the beginning. To be truly great, a company has to stand for something…
Pedego stands for you.
– Don DiCostanzo, Pedego CEO/Founder

Objectives

  • Build brand awareness for an unknown company
  • Make Electric Bikes synonymous with Pedego
  • Drive branded store expansion and increase bike sales

Strategies

  • Branding Architecture and Strategy
  • Media Relations 
  • Social Media Campaigns
  • Partnership Programs
  • Digital Content Development
  • Awards Programs

 Results

  • Generated 2 billion media impressions
  • Contributed to Pedego growing more than 40 percent annually
  • Rated the number #1 electric bike company in the US
  • Generated five times the typical annual leads 

    More SUCCESSES